A pretty intelligente and cool little video on this new generations values, obviously social media is in the mix.
Make sure you watch it from start to finish otherwise it makes little sense or only half sense..
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About Darragh Kelly (me)
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Irish man living in Bilbao, Spain. I work in Marketing, I blog, I tweet and I also teach @ ESEUNE biz school. I have always believed that to innovate you must solve problems and I believe that today innovation is more relevant than ever. I am passionate about market driven products as they innovate and create value by resolving market problems. My posts focus on market driven products from identifying opportunities, through branding and positioning them and finally launching them in local, global and glocal contexts.
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